Intellectual Property
Protect your work from copycats. Learn the difference between trademarks, copyrights, and patents so you can safeguard your intellectual property.
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What Is a Synchronization License?
Whether you're using a popular recording in your company's web presentation or just posting a cool video of your toddler singing one of today's hits, you'll need a synchronization license for that music before you put the content out into the world.
· 3 min read
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The Patent Application Process
When it comes to a patent application, there are some parts that you have to do yourself and there are some parts that you should get help with. To have the best chance of success with your patent application, you need to know the difference.
· 4 min read
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The Value of a Trademark: What It Can Do for Your Business
The millions of dollars spent on advertising and marketing won’t matter much if a future customer is confused about what company is selling the product that they are interested in and buys a similar product from a different company than they intended.
· 4 min read
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Protecting and Selling Your Mobile Application
Even with the mobile app business booming, there is still room for app innovation. If you have your own idea for a mobile app and are ready to start developing it, you will want to make sure you understand the rules regarding copyright protection for computer programs—including what is protected and what is not—especially if you plan to profit from your work.
· 3 min read
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Fair Use and Fair Dealing in Social Media
Because copyright laws extend to the digital space, online users need to know how to respect copyright and protect their own copyrighted works on social media. Here's what you need to know before you post.
· 5 min read
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The Fair Use Doctrine: When Use of Copyrighted Material Is Acceptable
There isn’t one easy definition of fair use, however some fair use guidelines help determine if fair use is applicable in a certain case.
· 4 min read
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Should I Trademark My Name?
Celebrities from Frank Sinatra to Beyonce have trademarked their famous names. Should you trademark your name too? Find out whether your name can be trademarked and what you’ll need to do.
· 4 min read
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Copyright Issues for Social Media
Social media is becoming a vital part of marketing strategies in businesses bothlarge and small. Connecting with customers is the new expectation.But how this trend affects both the creators of original content and those who choose to repost or retweet something that wasn't their creation—remains to be seen.
· 4 min read
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Counterfeit Goods: What You Can Do to Protect Your Brand
Creating a brand that customers rely on is a major asset for any business. When the brand’s promise is compromised due to counterfeiting, the trust that has been built over years can be hurt in an instant. Preventing counterfeits from ever happening is the best measure. Here are a few things that companies can do now to protect their brands.
· 2 min read
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Trademark a Business Name
Trademark registration can protect your business name. Find out how to get started with this easy-to-follow explanation of how the registration process works, how much it costs, how long it takes and more.
· 3 min read
