Trademarks
Take a few simple steps to safeguard your brand. See how trademarks can protect your logos, slogans, company name, and more.
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The Value of a Trademark: What It Can Do for Your Business
The millions of dollars spent on advertising and marketing won’t matter much if a future customer is confused about what company is selling the product that they are interested in and buys a similar product from a different company than they intended.
· 4 min read
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Should I Trademark My Name?
Celebrities from Frank Sinatra to Beyonce have trademarked their famous names. Should you trademark your name too? Find out whether your name can be trademarked and what you’ll need to do.
· 4 min read
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Trademark a Business Name
Trademark registration can protect your business name. Find out how to get started with this easy-to-follow explanation of how the registration process works, how much it costs, how long it takes and more.
· 3 min read
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How to Protect Your Intellectual Property
Learn how to protect your intellectual property rights—from copyrights to patents.
· 8 min read
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Should Your Nonprofit Register a Trademark?
Registering a nonprofit trademark might seem unnecessary. It is easy to assume that having a common law trademark will protect your brand. But this is not the best course of action. Here's why.
· 3 min read
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Avoid These 7 Trademark Mistakes
Applying for a trademark can be a difficult process. Avoid these seven common mistakes people make when they get a trademark.
· 5 min read
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How Do I Choose a Trademark Class?
Choosing a trademark class can be the most difficult and confusing part of filling out a trademark application. Here are some tips to help you understand trademark classes and pick the correct one.
· 4 min read
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Defend Your Trademark with a Cease and Desist Letter
Your efforts to build a brand can be thwarted by trademark infringers who can besmirch your reputation by offering inferior goods and services under your trademark. Learn how cease and desist letters can help stop trademark infringement.
· 4 min read
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Defend Your Trademark with a Certification of Cease and Desist
Trademark infringement can sap your business of sales while doing damage to hard-earned brand reputation. Learn how a certification of cease and desist can help you enforce your rights and stop infringement.
· 3 min read
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Resolving Domain Name Disputes Online: Lay Claim to Your Domain
Calvin Klein did it. Julia Roberts did it, too. And they did it online. These superstars wrested back control of registered domain names containing their well-recognized names using online dispute resolution. And you don't have to be rich or famous to do the same thing when you expand your successful start-up to the online global market.
· 4 min read
